Etheera aims to become the blockchain solution for the real estate industry. Etheera offers the first decentralized real estate platform, providing properties for purchase and rent. The projects aim to eliminate middlemen, allowing users to connect to each other peer-to-peer. Etheera also offers a product for real estate brokers, a software tool that integrates all possibilities and matches all needs.
Etheera hosted its ICO during the time of one of the biggest market declines in the history of the cryptocurrency markets, selling only $26 000 worth of tokens during the duration of its crowdsale.
The platform helps anyone find their according piece of real estate that perfectly suits their needs, regardless if they want to rent or purchase. The platform is also very suitable for real estate brokers with established consumer portfolios, with a matching system that scans all existing customer’s searches and wishes. The platform is made in mind with making international transfers and sales. The goal is to build a network of potential clients and brokers, allowing both sides to have a seamless experience.
The platform offers a plethora of tools like CRM functions, call-backs, calendars, visits and publications and other. There’s also a database with all owners, prospects, project management, access rights and much more. Etheera allows brokers to deliver the perfect service to their clients, providing them with detailed reports and statistics.
Etheera’s services include Softwere Licensing/Subscriptions, based on the cloud and usable by all real estate brokers and industry professionals. Customers will also choose how to pay for their listings, with choices being between paying for single objects or monthly/annual subscriptions. The subscriptions will be a fixed price and the platform will not charge any commissions. Paid advertising will also be supported via premium listings, banners and featured ads. The Etheera token will be used alongside with fiat and other cryptocurrencies to cover the expenses for those services.
There are several issues with the Etheera project. There’s no one well known or reputable on the team, for all we know half of the people on the team might not even exist (LinkedIn profiles are known to be faked). Their whitepaper is poorly done and full of spelling and grammar mistakes.
Another thing is that the platform can work perfectly with any conventional currency, along with debit and credit cards, so the platform has absolutely no need for a native token whatsoever.
Despite having a working product, Etheera still seems unprofessional. The company tries to heavily emphasise on the fact that it’s based in Switzerland, which always raises red flags because the team are going out of their way to show how “reputable” they are and how they should be trusted just because they’re based out of a certain country.
